Benefits of Pre-Pooing

Product Spotlight: Olive & Shea Deep Conditioner Masque

There is such a thing as too clean! Wash day can leave your hair stripped of its natural oils and prone to breakage. That’s where pre-pooing comes in. When you apply the Originals by Africa’s Best Olive & Shea Deep Conditioner Masque to your hair before shampooing and conditioning, you are locking in that essential moisture! This is an especially great process to do if you are dealing with dry, brittle, or damaged hair. Pre-pooing acts as a shield to make sure that your hair is not left weak, or stripped when all is said and done! 

Written in partnership with hair educator: @beauty.from_arose